Initial Colour Development: Mock-Up

Yesterday, I printed out my first initial development of my brochure, with this one featuring more colour than my first few basic layouts. I've used a technique where you select a certain colour range from within a range of photos, and then fill it all one colour. I really like the look of it, and I feel like this is helping my brochure develop and progress quite nicely. Below, you can see some images of each page in the Brochure, which are hopefully going to develop over the next few weeks into a very good quality final output.

These images have also been printed out and stuck into my physical workbook, in which I have drawn on top of them with certain changes that I could make based on my own critique, as well as a third year's recommended changes. The stuck together mock-up brochure has also been placed inside of my physical workbook.

While I was in at the university printing my mock-up brochure, a third year walked past and asked if he could give me some advice. He recommended changing every word in each spreads heading the same size, rather than the more creative headings like I currently had. I will experiment with these suggestions and then see whether or not I like them like that. I feel like it could create more of a boring, dull sense of atmosphere to the page, rather than an outdoors, natural, and adventurous mood.

 I feel like the imagery in each of my brochures is quite nice, and gives a good portrayal of each place's mood, due to the emotive qualities of the images. The consistent red/pink colour in the botanic garden's sets the vibrant colourful tone, while the red rocks spread sets quite a noisy, rough tone, almost disjointed tone, which was my way of expressing the emotive qualities of red rocks, with the waves crashing, wind howling etc. The Mt. Victoria spread is dark green, which gives a sense of eeriness about it, which is how I kind of felt inside, and it would have been quite a strange atmosphere if I had of walked up alone. At the end of my brochure, for my optional spread, for now at least, I have added a journey planner. This will allow the viewers to plan their own journey to each of these places. I will continue to think of other ideas that this could be, although I'm quite happy with having the planner in the back. Over the next few weeks I will start working on the page with the map, and information about the icons, which will be the opening spread.