Tuesday, 24 February 2015

Deciding on a Set Theme

Overnight, I went home and continued to brainstorm ideas for my set of three destinations or activities in the Greater Wellington. Being extremely into my sports and football, it seemed obvious that I wanted to do one revolving around sports in Wellington. However, I wanted to broaden my theme a bit so it wasn't just aimed at footballers, I wanted it open to a larger audience. I ended up deciding that I wanted to design my brochure around scenic walks or nature walks within the Greater Wellington. After doing a bit of online research, and checking out reviews on multiple different walks, I decided upon the following three, making sure that there is enough of a similarity in the theme, although enough of a difference to make noticeable changes between each page on the brochure.

Botanic Gardens- I felt like this would be a nice, natural one. The fact that the main garden is full of so many colourful flowers, there would be very calm, soothing feel about the Botanic Garden. This made me think that this would be a good walk to contrast the others against. Wellington's Botanic Garden has multiple smaller walks that you can embark on, most of which take you through some intriguing bush walks, while also giving the option to head to the top of the hill via a pathway and have a look at the Cable Car, as well as the Carters Observatory.

Mount Victoria- The idea of including a slightly harder walk in the brochure was very tempting, so I decided to include a nice uphill track which winds up towards the top of the Mount through clearly moulded pathways and tracks. Even though the track is slightly harder due to the inclination, the view at the top is rated one of the best views in Wellington, with a full 360 degree view of the city and the bays. This will also be a perfect walk to include in my brochure as Mount Victoria is one of Wellington's best free attractions.

Red Rocks Reserve- This walk again contrasts the other two I have marked as potential walks to include in my brochure, while still fitting into the scenic theme. From my research so far, I found that Red Rocks is in a more remote location, rather than directly in town, which in fact gives me more of a contrast between the walks, and more of a reason to pick this one as my third option. Also, rather than being a walk through bushes, and the 'green' side of nature, this walk would allows the audience to experience the beautiful coastline of Wellington, and has been said to offer some remarkable, stunning views along the way.

Before next Monday's session, I'm going to make sure that I get in a huge amount of Primary and Secondary research. This will include going to experience each of these walks first hand, taking photographs, and taking in the atmosphere and feelings generated at each, along with identifying objects, textures, colours, shapes, and the various other features unique to the specific area. In terms of secondary research, I will use the Internet, and will also try to find some brochures or other forms of advertising which will give me even more of an insight into these areas. Considering I have never been to either of these three before, this research part of the project seems extremely interesting, and I can't wait to get out into the nature to explore these three walks. Who knew that research could be so fun and adventurous?! By experiencing them first hand within the first week of class, it will allow me to see if I think they are really worthy of going into my brochure, otherwise I might need to try a different walk that I may be better off advertising. I'm really looking forward to getting out there and exploring the Greater Wellington myself, and seeing what it really has to offer! My research findings will be posted on this blog within the next few days...

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